Vohnetryvnyk

Refractories Supermarket

Vohnetryvnyk offers the possibility to purchase modern, energy-efficient materials for lining and thermal insulation quickly, in large quantities, and all in one place

tasks

implementation

strategy

creative

  • developed a logo
  • developed key visual, including a character
  • developed an online store, including specifications, design, texts, and content

logo

character

web banners

website

results

The website was implemented according to main requirements:

  • ↳ marketing: clear positioning, creative key messages, potential for growth and expansion of the project
  • ↳ SEO: core keywords, tags, unique content (texts, photos, etc.), plus standard requirements - planned product transfers quickly boosted search engine rankings
  • ↳ usability: original design, simple and intuitive navigation for both mobile and desktop versions plus standard requirements
  • ↳ technical: installation of necessary modules plus standard requirements (loading speed, etc.)
  • ↳ analytics: installation and configuration of analytics systems like Google Tag Manager, Google Analytics, Pixel, Binotel

promotion

  • SEO of the site, including analysis, usability improvements, work on keywords, tags, texts, and more
  • management of contextual advertising/PPC
  • engagement with marketplaces, online catalogs
  • management of Google My Business account
  • management of Facebook account
  • analytics, including ROI
  • consulting, collaborative work with the sales department

results

  • ↳ increase in product sales
  • SEO effectiveness is confirmed by achieving a leading position for a wide range of keywords in the TOP-10 search results within a year

  • users

    growth in organic traffic by +80%

  • income

    increase in sales on the website by +480%

  • income

    increase in sales through the organic traffic channel by +729%

  • brand awareness

    increase in transitions on brand-related queries by +100%

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