Eco-friendly moving company where you are the center of attention

about the client

Stockholm-based moving and transportation company with over 15 years of industry experience. Sustainability is a core value for them, which is why they focus on smart route planning, use recyclable materials, and utilize certified tools.

tasks

Anna

strategic analyst

Anna

strategic analyst

A wonderful family couple approached us with a request to develop a website and manage its subsequent promotion (PPC and SEO) for their business. Their main message was to avoid repeating typical mistakes during website development and promotion (during our initial meetings, they shared a lot about the challenges they had previously faced). This meant we needed to apply a broad strategic approach and engage a "helicopter view" – which is precisely what is in our DNA.

result

  • developed a custom website as an effective online tool for selling the company's services
  • ensured cost savings on administration through bespoke development
  • implementing effective promotion

SEO

  • gradual growth of organic traffic and visibility

    91.2K

    impressions in search results over 3 months

  • increase in the website's average Google search position

    up by 24 points

    in 3 months

  • traffic geography optimization

    approximately 55%

    of traffic comes from target regions

PPC

Through regular comprehensive optimization over 3 months, we:

  • by 28,1%

    increased CTR for the main search ad campaign

  • by 48,1%

    reduced average CPC (cost per click)

  • by 968%

    increased the number of conversions on the website

  • by 84,3%

    reduced the cost per conversion

implementation

Developed the website on the ModX Revolution platform, using a comprehensive strategic approach:

  • analyzed competitor websites
  • studied industry patterns
  • considered business goals and capabilities
  • identified target audience segments
  • created service packages
  • developed feedback forms and specific application forms
  • implemented an email notification system
  • an administration system for all main sections, including service package management
  • developed and integrated an SEO strategy, including the creation of 69 unique texts
  • designed a unique responsive UI/UX
  • accounted for future scaling
  • conducted training on using the website's admin panel

2. Performed logo redesign

Before

After

3. Developed mockups for branded vehicles

4. Launched PPC campaigns, including systematic refinement and analysis.

CEO Quote

Inna Terefeldt

CEO "FTSW"

Your team demonstrated impressive professionalism and dedication at every stage of our project. We truly value your ability to listen to our needs and quickly adapt to our requests. The technical expertise you brought was invaluable, and we saw clear results in our work thanks to your efforts. Without a doubt, we recommend your company to other businesses seeking a reliable and competent partner in IT and marketing.

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