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Pitch deck development

We will create a professional pitch deck that convinces investors, partners, or clients of the value of your business.

Presentation

Our experience is proven in practice: with the real pitch deck we developed for our competitive analysis startup CompetAI, we twice received grant funding. Below, in the structure of an effective pitch deck, you will see real screenshots from this presentation

We work not only on beautiful slides but also know how to create pitch decks that truly work and open doors to investments, partnerships, and business growth

In simple terms, what is a pitch deck and why does a business need it

Pitch deck is a short and very well‑formulated presentation of a startup or business project that provides understanding of the key blocks (idea, problem, solution, market, business model, growth prospects, etc.).

Most often it is used when working with potential:

  • investors
  • partners
  • less often – potential clients

This is a tool designed to help in negotiations with the aim of:

  • attracting investments / obtaining funding
  • signing a partnership agreement
  • finding clients

 

Пітч-дек CompetAI

 

What is included / what does a pitch deck consist of?

Based on extensive experience conducting pitches by representatives of various startups, it can be said that a pitch deck must include 13-14 key blocks:

1. Idea

The first block (slide) is very important to spark interest – tell the story of the idea, the mission of the project. Storytelling is one of the most effective marketing techniques; people love stories. Of course, show this on the slide briefly, concisely, and vividly.

Idea, mission and vision of the CompetAI project

 

2. Problem

The main marketing task of a business project is solving the client’s “pain.” Show briefly 1-3 problems the project should solve. Try to provide evidence – for example, use statistical data.

It is important to remember that 90% of startups fail due to the absence of a real problem (no demand for the product/service). This is the main reason. Therefore, investors pay special attention to this block.

Main problems solved by CompetAI project

 

3. Solution

This block mirrors the problem block. Try to present the information briefly and convincingly. You can make one slide combining both problem and solution.

CompetAI solution for competitor analysis

 

4. Product / Service

In this block, show the product/service more broadly using photos, screenshots, and key features.

Essence of CompetAI competitor analysis tool

 

5. Market size and opportunities

It is very important here to show the project’s potential, and numbers work best. For example, number of potential clients, market size, compound annual growth rate (CAGR). Analyze the market. You can also briefly highlight key opportunities.

AI-based analytics market size

 

6. Business model

Here you need to reveal the business model of the project (how you earn or plan to earn), preferably schematically.

Pricing strategy of CompetAI startup

 

7. Growth / Marketing plan

This is also important for investors, and again numbers are best. Show your growth plans in the form of charts or infographics of key metrics. For example, number of clients, sales, strategic steps, goals.

Market entry strategy of CompetAI startup

 

8. Competitors / Competitor analysis

It is rare to have no competition – that would require a truly unique product or service. And even then, competitors will appear quickly, so be prepared!

More often, consumers already solve the problem in some way. Therefore, competitor analysis is a must. Analyze both direct and indirect competitors. Show the overall competitive landscape, differences, and advantages.

Competitor analysis of CompetAI startup

 

9. Financial indicators and key metrics

This block is crucial for investors. Show financial indicators, financial planning, and key project metrics. For example, financial model, revenue/profit plan for 3-5 years, revenue growth, ROI, CAC, etc. Use clear charts and infographics instead of tables.

CompetAI financial indicators

 

10. Important

Besides the basic blocks, you can add slides important for the project. For example, a well‑known ambassador or partner, collaboration with industry experts, etc.

Why competitor analysis is important for business

 

11. Team

Another important block for investors – they are interested in the motivation and competencies of team members. Present briefly, showing only the key people.

CompetAI startup team

 

12. Current status

Talk about achieved results. For example, successful cases, clients, attracted investments, etc.

CompetAI startup roadmap

 

13. Development

Finally, explain how you see the further development of the project (for example, roadmap), and what is needed for this. Usually, it is investments and competencies. Explain how you plan to use them.

CompetAI startup development


14. Contacts

And don’t forget to include your contact details at the end of the pitch deck.

CompetAI contacts


What is the format of a pitch deck?

  • style: very concise, thesis‑based and informative (charts, infographics, visuals, photos help), but not boring (humor can be useful)
  • number of slides: 13-20
  • format: pdf, pptx, key


Pitch deck is your ticket to investment and growth. Get a presentation that helps convince, engage, and secure support for scaling your business!

What are the main stages of pitch deck development

  • 1

    Setting tasks and goals, business model audit and investment goals assessment

  • 2

    Value proposition and key messaging formation

  • 3

    Narrative and presentation structure development

  • 4

    Research and drafting of text blocks

  • 5

    Design and visualization of graphic materials

Why choose us for pitch deck development

Strategic approach to every task

Analysis

of the client’s business, competitors, and best practices

Attention to detail

55

unique texts written manually on a single topic for high‑quality SEO

We own 8 projects

18+

years of business experience

How much does pitch deck development cost

  • Basic
    $1500+
    • Business model audit and investment goals assessment
    • Narrative and presentation structure development
    • Research and drafting of text blocks
    • Design and visualization of graphic materials
  • Advance
    $2000+
    • Business model audit and investment goals assessment
    • Value proposition and key messaging formation
    • Narrative and presentation structure development
    • Research and drafting of text blocks, including market, audience, and competitor analysis
    • Design and visualization of graphic materials
  • Pro
    $2500+
    • Business model audit and investment goals assessment
    • Value proposition and key messaging formation
    • Narrative and presentation structure development
    • Research and drafting of text blocks, including market, audience, and competitor analysis
    • Financial model development
    • Pricing strategy formation
    • Go-to-market strategy development
    • Design and visualization of graphic materials

Which specialists are needed for quality pitch deck development

  • Analyst

  • Strategist

  • Business consultant

  • Marketer

  • Creative

  • Graphic designer

  • Project manager

Our cases

More cases

What else is useful to know about pitch deck development

Pitch deck should be concise yet informative. It should not be overloaded with details but must clearly highlight the essentials: the problem, the solution, the advantages, and the potential. It is important to adapt the pitch deck to the specific audience – investors, partners, or clients.

Pitch deck development requires strategic thinking and creativity. At seven mountains we create presentations that not only look professional but also convince the audience of your uniqueness.

Pitch deck is not just a presentation but above all a strategic tool for attracting investment, developing partnerships, and gaining support for scaling a business. That is why its quality is of great importance!

Learn more about our implemented projects.
Leave your request in the form below and get a consultation with an expert!

FAQ

  • A pitch deck is a special presentation format designed to convince the audience of the value of a business or product. It is shorter, more structured, and focused on key arguments: problem, solution, market, team, financial potential. A regular presentation can be informative but does not always have the clear goal of persuasion.

  • Depending on the complexity of the business and the amount of information – from 2 to 4 weeks. A basic version can be made faster, but quality design and message refinement require time.

  • The most common mistakes are too much text, lack of clear structure, weak design, and unclear explanation of product value. Financial indicators or the team are often overlooked, although these are the blocks investors care about most.

  • Yes, but it is better to create several versions. For investors, finances and market are crucial; for partners, the benefits of cooperation; for clients, the product and its advantages. A universal pitch deck can serve as a base, but adaptation to a specific audience greatly increases effectiveness.

  • Yes, even small companies can use a pitch deck to attract investment, find partners, or gain clients. It is a tool that helps clearly articulate the value of the business and appear professional in any negotiations.

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